Promotion Ideas
for a Jolly Holiday Season

Big prizes draw big crowds…especially during the holidays! With the holiday season quickly approaching,it’s time to think about exciting, attention-getting promotions for your organization! Whether you want to increase revenues or draw bigger crowds to your retail locations and remote broadcasts,offer a unique contest with a fun holiday twist! Give your public a chance to win $10,000,$50,000,or more—at no risk to you—because SCA pays the prize.

Here are some great promotion ideas to help you generate the traffic and excitement you want:


Idea #1:Merry Money Bag™ Mania
Give a lucky customer or listener some extra holiday cheer—and cash! Contestants register at sponsor locations for a chance to draw a Money Bag™ (colorful mylar envelope) from a prize board.One envelope contains the grand prize while others have great,sponsor-provided prizes.Whatever prize is in the envelope,the contestant wins—courtesy of SCA! To make the contest a little more festive, try using gift boxes and have contestants pick a gift from under the tree.


Idea #2:Visible Vault™—A Safe Bet This Holiday Season
What if the only thing separating your customers from a $50,000 car or $100,000 in holiday cash was a 6-digit combination? That’s the irresistible attraction customers and listeners feel from a Visible Vault promotion. When a contestant cracks the digital combination they walk away a grand prize winner at no risk to you!


Idea #3:Jolly, Jolly JackPot™ Machine
Proven for building excitement and drawing a crowd,the JackPot™ Machine is a winner. Invite your customers or listeners to come by your location during your special sale or event and try a free pull on the JackPot Machine for a chance to win $10,000 or more.And in addition to a grand prize,the JackPot™ is the perfect medium for awarding discount coupons and other sponsor provided prizes.


Idea #5: Weather/Conditional Rebate
The program guarantees customers their money back if a specified event actually happens,such as a record-breaking snowfall on Christmas or New Year’s Day. If the event actually happens,your customers win,and so do you,because SCA pays!

Idea #6:LucKey Ticket™
Offer customers a chance to win a grand prize if they choose the correct “ticket”from a displayed Christmas tree. Last year, SCA’s client, Shoe Carnival,used a LucKey Ticket™ promotion to boost customer’s spirits.They displayed a Christmas tree with ticket ornaments at several locations.Customers registered to play
by filling out ballots and two lucky customers from different locations chose the winning ticket and walked away with a grand prize of $5,000.

Idea #7:Holiday Scratch-and-Win Card Offers Huge Rewards
Want a great way to reward customers for visiting your location during the holiday season? Nothing beats this holiday theme scratch-and-win game card—Ho,Ho,Ho Holiday Dough.Every card is a potential winner. Players simply scratch 5 of 25 latex squares on the card.If the five squares match, Santa and SCA will be delivering a bag of cash to your lucky contestant.




Ask about other great Holiday promotion ideas:
Reindeer GamesMystery GiftsSports Promotions