SCA's Promotion Times Newsletter - First Edition 2005 Page 9 Index

Creative Spring and Summer
Promotion Ideas

Kentucky Derby Pay Day

Draw customers to your Web site with a Kentucky Derby prediction contest and the chance to win a big pay day of $1 million or more. The contestant who correctly predicts the order of the horses in the big race wins! SCAinteractive can work with you to create and host a Web site that requires contestants to register before they play, allowing you to collect valuable customer data.

Last year, Churchill Downs received over 1.4 million visitors to their site and over 250,000 individuals registered.


Auto Racing

Tie your product or company to the excitement of the racing season and award one lucky customer the big prize when a certain driver wins. Customers complete entry forms at your location and you select one entry for a particular race. Award the winner with a trip to the race, and when the specified driver wins, so does your customer! You can tie the prize amount to your radio station or company anniversary.

Baseball

Take your customer out to the ball game with an SCA in park, on air, or in store baseball
promotion! Ask your SCA rep about Baseball Toss, Three Strikes You Win™, Grand Slam Inning, and Hit For The Cycle. We can customize a promotion for a single game, a month-long, or even for the whole season!

SCA Contact Information

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