Agencies Utilize SCA’s Resources to Create Successful
Client Promotions

Boise, ID - At the 20th Annual “Alive After Five Summer Concert Series,” SCA’s Visible Vault™ has given Wells Fargo an effective way to drive traffic to their booth. The event, held every Wednesday night from June through September, gives attendees the chance to win $10,000 cash.

SCA Promotions partnered with Wells Fargo’s agency, the Resource Center, to create this attention-grabbing promotion. Every year, leading agencies worldwide turn to SCA to become the behind-the-scenes promotion resource. SCA’s partnership ensures that agencies can maximize their clients’ results by utilizing proven tools and prize coverage concepts.

“SCA has been a partner to the Resource Center – in every sense of the word,” said Tim Berry of Wells Fargo’s agency. “Christine Bennett at SCA provided several promotion ideas to assist us in meeting our client’s request and to make the promotion as exciting as possible. When it was decided to use the Visible Vault, SCA helped me put the program together for my client in a way that they could easily implement.”

“Wells Fargo is interested in meeting people who may normally not come into the bank and talk about their financial needs,” said the Wells Fargo representative. “The Visible Vault is a great attraction to bring people to the booth for the chance to guess the correct 6-digit combination and to discuss their financial needs and options.”

At the booth, attendees fill out a card expressing their interest in Wells Fargo’s services and then simply enter their lucky code into the Vault to try and win the $10,000 cash.

“The Visible Vault is something fun to encourage people to stop by and visit,” said the representative. “The attendees really like this contest and have fun…after all…why not, if you can win $10,000?”

Wells Fargo has been able to refer business into the bank and open new accounts. “Nothing beats having a satisfied client,” said Berry. “It has been a pleasure working with SCA and it is comforting to have such a reliable resource in the industry.”

Sold by Christine Bennett, Sr. Account Manager