Spring 2009
Restaurant Launches
Bracket Buster Online Contest
Dallas, TX - Pizza-loving basketball fans have a shot at $50,000 in cash, thanks to “Bracket Buster,” the college basketball tournament promotion being launched in March by Boston’s The Gourmet Pizza, a casual dining chain with locations in 26 states throughout the country.
888-860-3700 • scapromotions.com • scainfo@scapromo.com
Boston’s the Gourmet Pizza Offers Customers a Shot at $50,000
Boston’s Bracket Buster, an online bracket promotion tied to the March college basketball tournament games, gives customers a chance to share in the excitement of the basketball tournament craze and pick their way to a grand prize of $50,000.
The promotion, designed to draw traffic to Boston’s during the tournament, was created with help from SCAinteractive. SCAi designed the Web site and is providing the back-end support to keep the promotion running. SCAi’s parent company, SCA Promotions, is providing the promotional risk coverage on the grand prize.
Stimulus Prize Package

Offer customers the chance to win a stimulus prize package. Whether you run a basketball half-court shot, baseball toss, or Money Bags contest, you will attract excitement and attention by giving everyone the chance to win easy money! You determine the stimulus prize amount and pay SCA a fraction of the actual prize value. If you have a winner, SCA gives you the money to award the payout.
March
8
17
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20
April
6
9
12
15
20
25
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May
2
5
10
24
25
Daylight Savings Begins
St. Patrick's Day
March Madness Begins
First Day of Spring
MLB Opening Day
PGA Masters
Easter
Tax Day
Boston Marathon
NFL Draft Begins
NBA Playoffs Begin
NFL Playoffs Begin
Kentucky Derby
Cinco de Mayo
Mother's Day
Indy 500
Memorial Day
SCA Representative Ragan Rector
To play, customers visit www.bostonsgourmet.com. Upon registration, they make their picks for the first round of playoff games. Before the start of each of the six rounds, customers come back to select their picks for the upcoming round. One grand prize of $50,000 is available if any customer selects 60 or more correct picks out of the 63 games. To keep excitement levels high, two $1,000 prizes are up for grabs for customers who make 57 to 59 correct picks, and up to 20 $100 prizes will be awarded to customers who select 55 to 56 correct picks.
“We wanted to offer our customers an exciting, interactive promotion that would keep them engaged throughout the entire college basketball tournament,” notes a representative for Boston’s. “Boston’s is all about providing a fun, relaxing environment where people can kick back with great food and good friends while watching their favorite sports. It’s the perfect place to watch college basketball.”
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Tax Free in 2009 Dice Game

Run a visible, on-site promotion to generate traffic to your location. Customers roll T-A-X-F-R-E-E in order to win. SCA will provide custom dice – 1”, 6”, or 12”.
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