Cedar Falls, IA - Increasing sales is on everyone’s mind during tough economic times, but the biggest question is how to do it. A furniture chain in Cedar Falls, Iowa found their answer and increased sales by 21%.
Spring 2009
Iowa Furniture Store Awards Free Furniture After Receiving Two Inches of Snowfall at Regional Airport
888-860-3700 • scapromotions.com • scainfo@scapromo.com
Promotion Netted a 21% Sales Increase
Click the Play Button to View a Media Story on the Simpson Furniture Promotion!
Through a conditional weather rebate promotion, Simpson Furniture offered customers the chance to win their money back if it snowed two inches or more at the regional airport on January 14. The purchases that customers made between December 26 and December 31, totaling over $120,000, were rebated in full by SCA Promotions.
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SCA Representative Todd Overton
“We were looking for an exciting way to not only increase our sales and awareness during a slow economy, but to give our customers something to get excited about, and this promotion did the job,” said the President of Simpson Furniture. “Our sales increased by 21 percent over the same time last year, which was phenomenal. We are thrilled that it snowed on January 14 and we were able to cover the costs of all of the
furniture our customers purchased. It’s like a belated Christmas gift for them.”
If you are interested in finding out how to run a conditional weather rebate or a sports rebate promotion based on a specified event such as the home team winning the championship, contact your representative at 888-860-3700.
We can discuss how you can capitalize on the excitement of the professional hockey league finals, a record temperature on July 4th, and more. Request a Quote!
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Run a visible, on-site promotion to generate traffic to your location. Customers roll T-A-X-F-R-E-E in order to win. SCA will provide custom dice – 1”, 6”, or 12”.
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On Opening Day, as 26 teams play all across America, contestants will try to predict the winner of each game, and in three games, the winning score as well. If a lucky fan succeeds, they’ll walk away a winner, paid by SCA!
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