Loading
Since 1986, SCA has been helping auto dealers increase traffic, build sales, and maximize event sponsorships. With over 1,100 auto dealer promotions a year, SCA is the industry leader and your source for effective promotions. SCA has simple and flexible promotions to fit any budget:
- VIN/Driver’s License Match
- Attract crowds during your sales event by displaying a VIN in your showroom. If a customer’s driver’s license number matches the last six digits of the winning VIN, he or she wins the car.
- Money Bags™
- SCA supplies you with Money Bags (security sealed envelopes) to post in your dealership or put in the trunk of a car. One of the bags contains the grand-prize winning message. If a lucky customer opens the winning bag, SCA pays. Learn More...
- Hole-in-One
- Offer a new car or cash prize at your next golf event. SCA’s hole-in-one coverage includes unlimited grand prize payouts, $500 cash prizes on additional par 3 holes, and a tee sign. Learn More...
- Visible Vault
- Customer try to crack the safe’s code to win the prize inside. Players could win thousands in cash, a brand new car, or even a fabulous vacation. Learn more...
- Dice Roll Game
- Spelling out your dealership name or displaying the grand prize are two of the many ways you can play the Dice Roll Game. If each die lands with the winning symbol face up, the contestant wins the grand prize, and SCA pays. Learn More...
- Sports Sponsorships
- Gain visibility in your community by sponsoring your local team with an exciting on-field promotion. Offer fans a chance to win a new car with a successful field goal kick, half-court shot, hockey shot, or any type of sports skill promotion. Learn More...
- Conditional Rebate
- Customers have the opportunity to win a car or huge rebate should a specified event occur. For example, if it snows on Christmas or if a local team makes it to a championship, SCA will pay the full cost of the rebated purchases. Learn More...
- Bid For Your Ride
- Give your prospects the chance to bid for a new ride! Invite them to your dealership to place their bid. Set up is simple - you simply log on to a customized web page, designed by SCA. Customers then enter their bid into the webpage and find out instantly if they have won a new car, truck, or RV - paid by SCA. Our technology collects registration information for future marketing efforts and allows you to offer secondary prizes for non-winning bids.
POSITIVE RESULTS:
- H-I-O Lands Bob Baker Lexus on the Green
- The “Hole-in-One” contest, held during the dealership’s Field Day Tournament, challenged players to make a perfect shot in the 15th hole. Travis Kent did just that and owner Bob Baker awarded Kent with a new Lexus. The dealership was very pleased at the traffic generated by the event.
- Raceway Ford Gives Away New Expedition
- "The ‘Driver’s License Match’ promotion was a nice enhancement to our ad campaign at an affordable cost to our dealership. It was also a great traffic builder that our customers liked. We were going to run a long term promotion to generate sales, but it only took several weeks to get the results we wanted as well as a big winner of a Ford Expedition."
- — Raceway Ford
