Fishing and Outdoors | SCA Promotions

With more than 400,000 freshwater and saltwater tournaments held worldwide, tournament anglers can be selective about which events they attend. Offering a big-money prize is a proven way to grab their attention. Whether your event is a professional tournament with an international draw, an annual contest with a regional attendance, a festival designed to raise funds for charity, or part of a tour, SCA can get more mileage from your promotional dollars. We pay the grand prize if you have a winner while you reel in the benefits of a well-attended event.

Mystery Weight Contest: If a randomly selected angler's catch or the tournament winner's "big fish" matches a pre-determined mystery weight, your angler nets a big-money prize.
Restrictive Excess Contests: Increase the grand prize potential if a record catch is made with a specified brand or product (reel, rod, boat, etc.). The winner receives a bonus prize, courtesy of SCA. We can cover the primary prize, only the excess liability, or the entire contest. This promotion provides a great sponsorship opportunity.
Exceeding Weight Challenge: When a record catch is considered unlikely, you can level the playing field and increase interest in your tournament with an Exceeding Weight Challenge. If a fish is caught in excess of a pre-designated weight, the lucky angler will take home a big cash prize.
Casting Contests: Award your contestants with a large cash prize or a new boat when they make a successful cast into a target template. This contest will build traffic for any fishing event, retailer, boat manufacturer, or dealer. Offer a chance from a specified distance or create a program with multiples levels with the prize level increasing for each cast.
Radio Frequency Fish™: If the weight of a fish caught during a tournament matches the frequency of the sponsoring broadcast station's, the angler wins a big-money prize. Ideal for a media sponsor tie-in.
Pro Angler Incentive: This promotion allows manufacturers or sponsors a way to reward a professional angler or a spokesperson for winning a major tournament or setting a new record - without the risk. You decide on the incentive, and we pay when your angler or spokesperson achieves it.
Hunting: SCA has expanded its offerings to include shooting sports. Whether you'd like to offer a prize for harvesting a new state or world record whitetail, or the chance to win big money at a sporting clays match, we'll work with you to customize a promotion to meet your objectives.
Custom Designed Programs: SCA will help you customize a program to meet your specific objectives. We'll work with you to develop an effective promotion to gain the attention of anglers and sponsors by offering a mega prize.

CASE STUDIES

The St. Lawrence International Junior Carp Tournament attracted anglers and raised money for the community with a big prize offer, covered by SCA. The junior angler who caught four carp with a combined weight most over 100 lbs. won a $10,000 scholarship. The tournament generated such great publicity that the adult world cup will be in St. Lawrence next year.

Pure Fishing/Abu Garcia found the perfect way to entice anglers to visit their booth at the BASSMASTERS Classic: the Abu Garcia $1 Million Challenge. Anglers registered at the Pure Fishing booth for their chance to cast a line into the mouth of an oversized bass for $1 Million, paid by SCA. The contest's high profile snagged the attention of thousands of consumers, captured consumer data for future marketing, and successfully launched a new Abu Garcia reel.

Sports

CASE STUDIES